Company Blog

'The Light Corner'

Gamification of Apps – Is it really worth?

Everyday, number of apps get launched on play store and on iOS app store. And this number is rising exponentially. But what more important here is how many of them make their way to target user’s phone? Not many. Infact mobile applications developed by established online and offline businesses find it hard, sometimes. E.g. An online ticketing website struggles a lot to get their app downloaded on its users’ phone… which otherwise is a successful online business. Let’s take example of an e-store. We can find many e-stores on the web. From very giant ones to startups. Here competition is very stiff. User need a very strong reason to chose one among so many. Like, I would need a strong reason to install amazon app, when I can find really good deals on Alibaba as well. Why would I prefer snapchat over whatsapp?

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Take your E-Commerce on a success path

53% of global internet users have made an online purchase in 2016- approx that’s 1 billion. (Source: US Government)

If you are an ecommerce owner (or planning to start a one), you would definitely get moved by stats mentioned above. If experts to be believed, there is very huge potential in online business, especially in ecommerce. If you do it in right way, you can earn many folds of profit in very less time. But again I am emphasizing on ‘doing it right way’

Well, here is a short list of tips… this can help you doing the ecommerce in the right way. In this list we’d shed focus on things that need to be done post development.

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How to Empower Agility in your Organization?

What is agility?

Agility is defined as the capacity to think and understand with fast pace. And nowadays, agility is often used with software development and deployment process. Every second organization claims to use agile methodology in software development process. In agile methodology, the whole development process is chopped in phases and every phase is reassessed and adapted as per the business environment

When we talk about agility, we are talking about using this methodology at two different levels. One at the development level and Second at organization level. Yes, to adopt this methodology completely in your work process, you first need to make it adopt by your team. read more